Published Jan 5, 2026
5 min read

xSeek Product Tour: Improve AEO Insights

xSeek Product Tour: Improve AEO Insights

xSeek Product Tour: Improve AEO Insights

Artificial Intelligence (AI) has permeated nearly every aspect of modern business, transforming how brands engage with customers and how they are discovered online. For business owners and entrepreneurs navigating this fast-paced digital world, understanding and improving their brand's visibility in AI-driven search and recommendation systems is crucial. Enter xSeek, an advanced AI-powered platform designed to optimize your AI Engine Optimization (AEO) strategy.

In this article, we’ll explore how xSeek helps businesses stay competitive in the AI-optimized digital landscape. From monitoring AI-generated recommendations to identifying content opportunities, xSeek offers tools that empower businesses to build smarter, more engaging digital platforms without requiring advanced technical skills. Whether you’re a developer, entrepreneur, or business owner, here’s a transformative look at what xSeek can do for you.

Understanding xSeek: A Game-Changer in AEO

xSeek

xSeek is an innovative platform tailored to address a challenge many brands face today: understanding whether and how they are recommended by AI systems. Unlike traditional SEO, which focuses on search engine visibility, AEO centers on how AI systems prioritize and recommend content to users. With xSeek, businesses can analyze their visibility, track their performance against competitors, and uncover actionable insights to optimize their brand’s presence in AI-driven ecosystems.

Marc-Olivier, the founder of xSeek, highlights in the product tour how the platform offers a user-friendly solution to these challenges. By providing a centralized dashboard and data-driven insights, xSeek equips businesses with the tools they need to gain a competitive edge in this new frontier of digital marketing.

Key Features of xSeek: What Sets It Apart

1. Centralized Command Center

Upon signing in, users are greeted with a Command Center, which acts as the hub for all their websites. From here, you can easily select a specific site to dive deeper into its performance metrics. This intuitive interface allows you to get a clear snapshot of your brand’s visibility and monitor its progress over time.

2. Visibility Score

One of the standout features of xSeek is the Visibility Score - a metric that quantifies how frequently your brand appears in monitored AI-generated prompts. This score gives businesses a measurable way to track their AEO performance and identify areas for improvement.

3. Brand Comparison

In the competitive digital landscape, understanding where you stand in relation to others is critical. xSeek’s Brand Comparison tool allows users to compare their visibility and ranking against competitors in real-time. For example, if your performance is declining while competitors like Tidio or Chatbase are gaining momentum, xSeek notifies you so you can adapt your strategy.

4. Prompt Insights

The Prompt Insights feature is a treasure trove of valuable data. It provides details on the specific AI prompts for which your brand ranks highly, as well as those needing improvement. For instance, you’ll see which platforms (e.g., ChatGPT, Perplexity) are recommending your business and the frequency of those recommendations. Additionally, xSeek identifies the sources and content being used by AI to generate these recommendations, helping businesses fine-tune their content strategy.

5. Content Insights

xSeek delves deeper into your website’s performance with Content Insights, which highlight the top-performing pages contributing to your AI visibility. This feature pinpoints which pages are driving traffic and which are losing relevance, enabling businesses to direct their attention to where it’s needed most.

6. Page Analytics

The Page Analytics feature provides granular data on how individual pages are performing. You can easily identify pages that are gaining traction as well as those that are declining in traffic. This actionable insight empowers businesses to optimize underperforming pages and capitalize on high-performing ones.

7. AI Crawl Coverage

One unique aspect of xSeek is its ability to track AI crawling activity on your website. The platform highlights pages that require attention due to decreased traffic or reduced AI visibility, ensuring that no opportunity for optimization is missed.

8. Source Analysis

xSeek also provides a breakdown of the external sources - such as blog posts, URLs, or articles - used by AI to generate recommendations. By analyzing the structure, keywords, and format of these high-performing sources, businesses can gain inspiration for improving their own content.

Why xSeek Matters for Your Business

Bridging the Gap Between AI and Branding

As AI-driven search and recommendation systems become the norm, traditional SEO practices are no longer enough. Businesses must pivot to an AEO-focused strategy to ensure they remain visible and relevant in this dynamic landscape. xSeek bridges this gap by providing practical tools to monitor and improve your brand’s AI visibility.

Empowering Non-Technical Users

You don’t need to be a coding expert to use xSeek. Its intuitive interface and straightforward metrics make it accessible to entrepreneurs and small business owners who lack advanced technical skills. This simplicity, combined with robust analytics, empowers users to make data-driven decisions without getting bogged down in complexity.

Supporting Customization and Scalability

Whether you’re managing a small personal project or a large corporate initiative, xSeek adapts to your needs. Its suite of features supports businesses of all sizes in optimizing their digital strategies while staying ahead of the competition.

Delivering Real-Time Insights

In today’s fast-paced digital world, staying informed is critical. xSeek’s real-time updates and metrics ensure that you’re always aware of your brand’s performance and ready to respond to emerging trends.

Key Takeaways

  • Visibility Score: Get a clear measure of how often your brand is recommended by AI systems.
  • Competitive Benchmarking: Compare your brand’s AEO performance against competitors in real-time.
  • Prompt Insights: Identify which AI-generated prompts are driving traffic and where improvements are needed.
  • Content Optimization: Pinpoint high-performing and underperforming pages to refine your content strategy.
  • Source Analysis: Analyze external sources influencing AI recommendations and adapt your content accordingly.
  • AI Crawl Tracking: Monitor which pages are being read by AI and address decreases in traffic promptly.
  • User-Friendly Platform: Accessible to non-technical users, making it a powerful tool for entrepreneurs and small business owners.

Conclusion

xSeek is a transformative tool for any business looking to thrive in the AI-driven digital ecosystem. By providing actionable insights into your brand’s visibility, performance, and content strategy, xSeek empowers users to make informed decisions that drive growth and engagement. In an era where AI plays a central role in customer interactions, tools like xSeek are no longer optional - they’re essential.

Whether you’re looking to gain a competitive edge, improve customer engagement, or streamline operations, xSeek’s comprehensive features provide the clarity and control you need to succeed in the evolving world of AEO.

Source: "This is how you improve AEO: xSeek FULL Product Tour" - xSeek, YouTube, Jan 2, 2026 - https://www.youtube.com/watch?v=R4pIHMEODz8